Working a tip from a friend while on a recent visit to Palm Desert in California I encountered a 50,000 square-foot everything-golf-on-the-planet emporium called the PGA Tour Superstore. This is the brainchild of Arthur Blank, co-founder of Home Depot and owner of the Atlanta Falcons.

We are talking falling into the Dorothy rabbit hole for a narcotic golfer in that it has every brand of everything men’s and women’s-shoes to clothing to equipment to fitting centers and even instructional bays. Titleist, Nike, Footjoy, Cobra, Ping, Mizuno….you name the brand and product they have it. This is no hit or miss bargain superstore it is the current products from all these lines in full inventory of sizes and colors.  Cannot speak for the pricing across the board but there were plenty of “Specials” and sale signs throughout each department.
All the boys you know hang out here….

First thing you run into is a humongous putting area surrounded by every putter you have ever seen in someone else’s golf bag.

There are simulator based fitting bays with the latest flight tracking technology for all the major equipment manufacturers. Trained staff to help you find the right implements for your size, shape, and swing.

Two similarly sophisticated teaching bays manned (or womaned) by a licensed PGA Pro for private instruction….

And for those who want to practice or do swing analysis on their own there is a slew of public practice bays for rent. They have available the latest 3 Trak Launch Monitor technology to analyze launch angle, trajectory, and shot consistency.

Need a walking bag, cart bag, travel bag……what brand you want….they got it.

Men’s cloths galore-jackets, wind shirts, shirts, pants, shorts, socks, hats, the whole megillah…

The good stuff for ladies…..

Full coordinate displays you would see in your favorite department store or boutique.

Every brand of golf shoe-traditional, walking, spikeless,…for men and women…

All sizes….I have not seen this many True Linkswear shoes in one place outside of the PGA Merchandise Show

If you have seen it on a golf infomercial they have it and you can touch and feel it (if you act now)

Full gondolas for every product-what color Martini Tees do you want?

Need a cover for your pimped out street golf cart? ….Two passenger or Four?

How about a golf bar-b-que set for the golfer/griller in your life?

No lie….this is the biggest most well-stocked golf store you have ever walked into.

The PGA Tour Superstore is up to over 20 locations across the land including Myrtle Beach, Atlanta, Phoenix, Dallas, Denver, Chicago, Paramus, Westbury, Naples, Delray Beach, Orlando, East Palo Alto, Irvine, and Palm Desert among others. Pretty sure that Arthur has one on the drawing board coming to a neighborhood near you. Here is a store locator.

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Of course they have a web presence at PGASuperstore.com if you prefer to shop from the comfort of your couch.

January, 2015