With Tiger back at number one in the world after his victory at Arnie’s Barbeque this past weekend there may not be much time for him to savor the spoils.  As you can read in Jason Sobel’s Golf Channel piece, Rory can steal back the number one ranking from Mr. Redshirt with a win at the Shell Houston Open this weekend.

Not everyone thought this made high ethical marks (Picture: Nike Facebook)

The folks at Nike are in full embrace of ‘Tiger’s Return’ with their somewhat controversial “Winning Takes Care Of Everything” Facebook campaign launched right after the final putt dropped in the Monday finish at Bay Hill.

(Click to read the CNN.com piece on the Nike Facebook campaign controversy)

Having their number one and two vieing weekly for the top spot in the World Golf Rankings has to have Nike bigwigs doing cartwheels across the company conference table.  This is the Nike  “No Cup Is Safe”  ad becoming reality right before our eyes.

As Sobel says, Tiger’s fraternity brother advice for Rory this week involving the relocation of a particular digit pretty much says “Rory, your serve”.  I feel the little white dot moving across the old Atari screen right now.

And this entertainment seemed so high tech in the day!!

There could be real electronic fireworks if Rory can step up and compete with Tiger head-to-head when he is playing at the top of his game.  In the past when Tiger has been number one it has pretty much been Game-Set-Match no matter how credentialed the challengers have been.

Should be interesting to see who is waving a finger come Sunday afternoon.  Hopefully they have some hand sanitizer in the scorer’s hut.

(Click here to read Jason Sobel’s GC article “McIlroy Can Reclaim #1”)

Jason Sobel

Golf Channel.com

March, 2013